Artisan

I'm really happy with this shopify theme by out of the sandbox. I already work with this theme since 2018 and shows my products very well. If I need help with something, the helpdesk is always very quick and helpful and always able to fix the problem.

I chose this theme because I only have two products to start with. Many other themes are designed for more products. I am satisfied with the theme and would choose it again. Sometimes it takes some time to get feedback from the support, but they are very eager.

Avoid this company like the plague (no pun intended). I am not getting responses to simple questions. This is contributing to a delay in relaunching our website with Artisan theme. Our excitement has turned to frustration because I simply cannot hear from anyone at this company. I understand that the pandemic has dramatically affected businesses. But ecommerce, including our business, is booming.

The theme is super slow even using low-res images. There's a zoom effect on every image and it's not possible to turn it off (which IMO probably contributes to how slow it is). There's not a lot of customization options within the editor, and you'll have to hire a Shopify expert to change stuff because the developers won't help with even small changes (I tried twice).