Dawn

Free

A minimalist theme that lets product images take center stage.

Reviews (193)
33% positive
Developer
Shopify

Release notes

Last updated Oct 3, 2024 Version 15.2.0
Try theme View demo store

Release notes

Last updated Oct 3, 2024 Version 15.2.0

Theme highlights

Chic and minimalist design

Let your products take center stage with large imagery, crisp lines, and simplified fonts that keep buyer attention focused on what matters.

Media-forward product page

Large media to help your customers see what products look like and get a sense of how they feel

Advanced customization options

Flexible design and customization settings to achieve your desired vision without having to touch any code.

This theme is great for

  • Quick setup: Theme setup steps are minimal to allow for quick launch
  • Visual storytelling: Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Promo banners
  • Recommended products

Merchandising

  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header
  • Swatch filters

This theme is great for

  • Quick setup: Theme setup steps are minimal to allow for quick launch
  • Visual storytelling: Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Promo banners
  • Recommended products

Merchandising

  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header
  • Swatch filters

193 reviews

33% positive

  • 64 positive reviews
  • 54 neutral reviews
  • 75 negative reviews
Write a review
The Belle of the Ball
2 days ago

THE THEME I CHOSE IS NOT THE THEME I RECEIVED. THIS NEW THEME IS UGLY

Craft Spirit Shop
2 days ago

I strongly prefer the previous version of the store builder. It was much easier to build quickly. Please consider reverting to it.

Axion10
3 days ago

Ok for a basic theme. Lacks very basic customizable options. Here are a couple I ran into: 1. Many blocks cannot edit text display - size, font, format 2. No meta description available for pages - critical for SEO 3. Limited ability to add blocks to sections - shows no standard blocks available Heavily prefer the previous store builder version. Far easier to build quickly. Go back to it.

la pâtisserie
Sep 14, 2024

Best theme to have, and also free! Love this so much!!

Reply from Shopify Sep 20, 2024

Hey there, we are so excited for you that Dawn is working super well for your business! Shopify definitely wants to give merchants the freedom to be able to set up a great online store without having to pay for a theme.

This theme is supported by Shopify

About
  • 151 O’Connor St, Ottawa, ON, ON, CA

Release notes

Version 15.2.0 October 3, 2024

Dawn 15.2.0 provides a few fixes for known bugs and updates the styling for the new dynamic checkout buttons.

Changed

  • Adjust the local selector dropdown to match the maximum width of its content.
  • Adjust the styling for dynamic checkout buttons now that they’re using a new HTML structure.

Fixes and improvements

  • Fix issue where while in the theme editor, a modal wouldn’t be cleared once the section it belonged to was removed.
  • Updated the account login link to use a nofollow attribute so that google doesn’t interpret it as spammy backlinking.
  • Fix issue where the svg icon for the filters were not clickable.

Version 15.1.0 August 28, 2024

Dawn 15.1.0 changes the way SVGs are rendered in Dawn

Fixes and improvements

  • Moves SVGs from Liquid snippets to .svg files in the /assets folder
  • Uses new inline_asset_content Liquid filter to render SVGs

Version 15.0.2 July 31, 2024

Dawn 15.0.2 introduces a few bug fixes.

Fixes and improvements

  • Fix issues where when the header section is hidden, some functionalities were broken.
  • Update cart errors to be output as a string rather than a HTML element.
  • Escape variant option names so that when an option includes quotation marks it doesn’t cause undesired effects.
  • Fix placeholder product cards that were not showing a default price and make the check more robust.

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

  • Works with the latest Shopify features

    Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

  • Speed-tested and approved

    Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

  • Unlimited free trial

    Try the theme for free with your own products, brand colors, and customizations.

  • Free high-resolution photos

    Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

  • Free theme updates

    Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.