Dawn

A minimalist theme that lets product images take center stage.

Great for

  • Baby and kids, Books, music, and video, Business equipment and supplies, Clothing, Health and beauty, Jewelry and accessories
  • Quick setup, Visual storytelling

Free

Great for

  • Baby and kids, Books, music, and video, Business equipment and supplies, Clothing, Health and beauty, Jewelry and accessories
  • Quick setup, Visual storytelling

Theme highlights

Chic and minimalist design

Let your products take center stage with large imagery, crisp lines, and simplified fonts that keep buyer attention focused on what matters.

Media-forward product page

Large media to help your customers see what products look like and get a sense of how they feel

Advanced customization options

Flexible design and customization settings to achieve your desired vision without having to touch any code.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Dawn comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Product reviews
  • Promo banners
  • Quick view
  • Recommended products

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Dawn comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Product reviews
  • Promo banners
  • Quick view
  • Recommended products

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

74 reviews

42% positive

  • 31 positive reviews
  • 24 neutral reviews
  • 19 negative reviews
Write a review
Sparesbarn 7 days ago

Yes, It's a good theme and I like it. But I didn't find breadcrumb, it will be bad for SEO, Can a developer add this feature?

Reply from Shopify Apr 11, 2022

Hello, thanks for reviewing Dawn. You might be able to increase the size of your header menu by adjusting the 'font size scale' in Theme Settings > Typography > Body. The further you increase the font size scale, the larger your text will appear. If this doesn't resolve it, you can reach out to Support to discuss your options (see https://bit.ly/2AWw5VA)

mykidslounge 9 days ago

I have just updated from DAWN 2.5.0 to 6.0.2 and I am shocked that Image Banners are completely Blurry! How is this possible when everything comes down to visuals. Where can I find a fix for this as this is definitely not acceptable in this day of age. Furthermore why is it still not possible to use two different images for Desktop and Mobile without an extreme workaround code?

Reply from Shopify 6 days ago

Hello, thank you for the feedback. Definitely reach out to our support (https://bit.ly/2AWw5VA) so we can investigate your Image Banners - as this may be a bug. Also, our developers are always looking for suggestions for future updates, so feel free to mention any feature requests if you contact support!

AquaSprouts Jul 08, 2022

Great theme that has all core functions and lots of room for customizations! The major benefit is that Shopify updates it regularly. That said, look up how to 'update Shopify theme without losing content or customization'. If you don't want to counterproductively re-customize everything manually when updating to the latest theme version, you can just overwrite/copy the .json files.

Reply from Shopify Jul 12, 2022

Hey there! Thanks for the feedback, we are excited to hear that you're enjoying the theme. This is definitely a great tip, I would recommend checking out our .dev website (https://bit.ly/3aBGB6L) for more information on .json files and other development tools you can use!

Luxalete Athletics Jun 30, 2022

We love the Dawn Theme but are still on version 4.0.0 and we want to upgrade to the newest version 6.0.2 but are unable to without redoing every page and all the customizations. I see online that you can now transfer existing customization with the new Shopify update , but don't have that option. Shopify, please help???

Reply from Shopify Jul 01, 2022

Hey! If you are using a theme that has received code modifications, those modifications won't copy over. If you do not see the option at all to update your theme, please contact support so we can take a closer looks (https://bit.ly/2AWw5VA)

This theme is supported by Shopify

Have a question about this theme?

Release notes

Version 3.0.0 - January 27, 2022

Dawn 3.0.0 introduces a new suite of theme style settings to let you customize the overall look and feel of your store.

Added

  • Layout theme settings let you change the amount of spacing between each section, as well as the spacing between repeated items within sections.
  • New theme settings let you change the look of your buttons, variant pills, inputs, badges, media, content containers, drawers, dropdowns, and pop-ups by editing their borders, corners, and shadow effects.
  • New theme settings on cards (product cards, collection cards, blog cards, collage section cards) let you pick from different styles, define text alignment, and edit their borders, corners, and shadow effects.
  • The new collapsible content section lets you add content to your pages using a layout composed of collapsible rows. It’s ideal to build a frequently asked questions page, or add a section with secondary information to your product pages.
  • We added new icon options to the collapsible row block on the product page.
  • We added a new color scheme setting on many sections, allowing more flexibility to customize the look of your store. Find it in: blog posts, collage, collapsible content, collection banner, contact form, custom liquid, featured collection, featured product, multicolumn, page, and product recommendations.
  • New top and bottom padding settings were added on most sections, letting you define the amount of space at the top and bottom of the section. Find it in: blog posts, cart items, collage, collapsible content, collection list, collection product grid, contact form, custom liquid, email signup, featured collection, featured product, footer, image with text, search results, multicolumn, product information, page, product recommendations, rich text, and video.
  • You can now define the amount of space between your header and the following section with a new bottom margin setting on the header section.
  • You can now define the amount of space between your footer and the previous section with a new top margin setting on the footer section.
  • We added support for app blocks to the featured product section.

Changed

  • The page width layout setting where you set the maximum width of your online store pages has changed to offer a range from 1000px to 1600px.

Removed

  • Important: Dawn no longer includes the Craft preset. If you’re interested in achieving the Craft look, you can now install the new Craft theme.

Version 2.5.0 - December 20, 2021

Dawn 2.5.0 introduces a new slideshow section and new settings to further customize existing sections like product information, image banner, and image with text.

Added

  • The new slideshow section lets you display content in a slideshow format. Use it to feature promotions, or as an introduction to different collections.
  • We’ve added new settings to the product template, letting you choose between stacked or thumbnail layouts for your product media on larger screens. You can also now control the size of the product media on product templates for larger screens.
  • New content alignment settings were added to the image banner and email signup banner sections.
  • The image with text section has a new content layout option which allows you to overlap the content and associated image for a unique look.

Version 2.4.0 - November 16, 2021

Dawn 2.4.0 introduces the ability to add links to the multicolumn section, and the ability to add an image to the email signup banner on the password page.

Added

  • You can now add a link to each column block on the multicolumn section.
  • Unit prices for each product line now appear on the cart page.
  • The password page now includes the ability to add an image background to further customize the look of your store. By default, the background is composed of an illustration that includes your theme’s accent color.

Fixes and improvements

  • We fixed an issue where the buttons on the image banner section were misaligned.
  • We fixed an issue with cart error translations.
  • We fixed an issue where the share functionality wasn’t reflecting the product’s variant.

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.