Dawn

A minimalist theme that lets product images take center stage.

Includes support for:

  • Quick view
  • Mega menu
  • Sticky header

See all features here

Free

Includes support for:

  • Quick view
  • Mega menu
  • Sticky header

See all features here

Theme highlights

Chic and minimalist design

Let your products take center stage with large imagery, crisp lines, and simplified fonts that keep buyer attention focused on what matters.

Media-forward product page

Large media to help your customers see what products look like and get a sense of how they feel

Advanced customization options

Flexible design and customization settings to achieve your desired vision without having to touch any code.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Dawn comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Product reviews
  • Promo banners
  • Quick view
  • Recommended products

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Dawn comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Product reviews
  • Promo banners
  • Quick view
  • Recommended products

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

113 reviews

36% positive

  • 41 positive reviews
  • 37 neutral reviews
  • 35 negative reviews
Write a review
NO PENALTY 3 days ago

My campaign photos keep glitching onto other sites of the website, I don't get this?

Reply from Shopify 1 day ago

Hi there, thanks for reviewing Dawn. You may be using a template that is appearing on multiple pages of your site. All pages share the same template by default, and any page using that template will display the same content. To display different content across pages, create a new template (https://bit.ly/33s2n9B).

Việt Music 4 days ago

predictive search function error. For example: My product is named "d-18", when searching, customers have to type the keyword "d-18" or "d 18" to display the product. If the customer types "d18" the product will not be displayed. My website has a lot of products that in the product name contain the character "-", so the Customize synonyms feature cannot be used.

Reply from Shopify 4 days ago

Hi! In this case the search is looking for 'd18' exactly, and will return nothing if it doesn't exist. The search reads both 'd 18' and 'd-18' as 'd and 18', and will attempt to return any page that contains both 'd' AND '18' separately. Try adding 'd18' as a synonym in the Search and Discovery app (https://bit.ly/3sImMjI)

Sublimation Designs 9 days ago

the amount of mistakes in the html code is unreal

Reply from Shopify 4 days ago

Hey there, we would love to understand where specifically you are seeing HTML code issues. Please reach out to our Support (https://bit.ly/2AWw5VA) so that we can investigate this for you.

Designer Drink Covers 10 days ago

I'm not sure why they are allowed to be listing as an expert on behalf of Shopify. It has made me very reluctant to try any other companies on this platform. The errors and constant need for corrections was very frustrating. There was little to no proof reading nor corrections. Stay clear of this company.

Reply from Shopify 4 days ago

Hello, Shopify Experts are not developers hired by Shopify, but rather individuals or companies that have deep knowledge of the platform. Please contact our Support (https://bit.ly/2AWw5VA) if you are having issues with the Expert Marketplace so that we can take a closer look.

This theme is supported by Shopify

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Release notes

Version 2.5.0 - December 20, 2021

Dawn 2.5.0 introduces a new slideshow section and new settings to further customize existing sections like product information, image banner, and image with text.

Added

  • The new slideshow section lets you display content in a slideshow format. Use it to feature promotions, or as an introduction to different collections.
  • We’ve added new settings to the product template, letting you choose between stacked or thumbnail layouts for your product media on larger screens. You can also now control the size of the product media on product templates for larger screens.
  • New content alignment settings were added to the image banner and email signup banner sections.
  • The image with text section has a new content layout option which allows you to overlap the content and associated image for a unique look.

Version 2.4.0 - November 16, 2021

Dawn 2.4.0 introduces the ability to add links to the multicolumn section, and the ability to add an image to the email signup banner on the password page.

Added

  • You can now add a link to each column block on the multicolumn section.
  • Unit prices for each product line now appear on the cart page.
  • The password page now includes the ability to add an image background to further customize the look of your store. By default, the background is composed of an illustration that includes your theme’s accent color.

Fixes and improvements

  • We fixed an issue where the buttons on the image banner section were misaligned.
  • We fixed an issue with cart error translations.
  • We fixed an issue where the share functionality wasn’t reflecting the product’s variant.

Version 2.3.0 - October 14, 2021

Dawn 2.3.0 provides more customization power over the typography size of headings and body text across the theme. It also introduces a new setting on the image banner section to control its height on the page.

Added

  • New heading and body font size settings found in your theme’s typography settings give you more control over the size of text across the theme.
  • A new setting on the image banner section gives you more control over the height of the section on the page.

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.