Flow

A sharp, minimalist design that puts your products front and center

Great for

  • Food and drink, Clothing and accessories
  • Small catalogs
  • High-volume stores, Flash sales, Selling internationally

$350 USD

Unlimited free trial. Pay if you publish.

Great for

  • Food and drink, Clothing and accessories
  • Small catalogs
  • High-volume stores, Flash sales, Selling internationally

Theme highlights

Choose from 3 designs

Three presets, unlimited possibilities. Get started quickly with our three pre-designed presets.

Quick buy

Allow customers to purchase as they browse with integrated, fast, 'quick shop' drawers. Showing all the product data (and purchase options).

Visual Pages

Completely customise all of your stores pages to fit in with your brand. Images, testimonials, contact forms. Make Flow your own.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Flow comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks  

Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Flash sales
Designed with features for running time-based promotions
Selling internationally
Designed for stores that sell across regional boundaries

Cart and checkout

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Age verifier
  • Back-in-stock alert
  • Blogs
  • Customizable contact form
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Product videos
  • Slideshow

Product discovery

  • Breadcrumbs
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Flow comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks  

Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Flash sales
Designed with features for running time-based promotions
Selling internationally
Designed for stores that sell across regional boundaries

Cart and checkout

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Age verifier
  • Back-in-stock alert
  • Blogs
  • Customizable contact form
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Product videos
  • Slideshow

Product discovery

  • Breadcrumbs
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

197 reviews

91% positive

  • 179 positive reviews
  • 2 neutral reviews
  • 16 negative reviews
Write a review
EVRGREEN Clothing Mar 09, 2018

This theme is simple, modern, looks great and easy to use! It sets you up for success with all its nice features as well as allowing you to make your own personal customizations to make it YOU. The support has been beyond amazing with their quick and helpful responses. I highly recommend Flow by WeTheme, you just can’t go wrong with either the theme or the support that comes with it!

4eyes Online Mar 08, 2018

Impeccable customer service. Quick responses. Extremely rare these days to have such knowledgeable and responsive team. I had a glitch and they were all over it and fixed right away. The theme itself was user friendly, concise and not to mention beautiful. Highly recommended.

RoHo | Beautiful Products, Ethical Work, Economic Empowerment Mar 03, 2018

They've been super helpful and are really responsive!

ThePleasure Mar 02, 2018

I am a graphic designer with 15 years in the design industry. I looked through all 63 themes Shopify has to offer and Flow was the winner for me, the detail, parallax scrolling, the width of the site and most importantly being viewed on a mobile was excellent! It really is beautifully designed and the customer support you receive is outstanding!! I would highly recommend this site to everyone.

This theme is supported by Eight

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Release notes

No release notes available for this theme.

Stores using Flow

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $350 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.

More themes made for Selling internationally

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The Sweet style of the Fresh theme
Mobile preview for Flow in the "Sweet" style
Fresh $350 USD

Age-restricted products, High-volume stores, Physical stores

Capital theme

The Berlin style of the Capital theme
Mobile preview for Flow in the "Berlin" style
Capital $350 USD

Editorial content, High-volume stores, Selling internationally