Focal

A bold grid-style theme, perfect for lifestyle and product imagery

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Color swatches
  • Quick view
  • Stock counter
  • In-menu promos

See all features here

$320 USD

Unlimited free trial. Pay if you publish.

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Color swatches
  • Quick view
  • Stock counter
  • In-menu promos

See all features here

Theme highlights

Adaptable to your brand

Bring your brand to life with individual custom color sections, adaptable elements, elegant animations, and many more powerful settings.

Tell your story

With more than 20 built-in sections, create unique and creative landing pages to engage your customers and promote your brand identity.

Cross-selling capabilities

Designed to help you increase sales through powerful features like product recommendations on product and cart pages and sticky Add to cart.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Focal comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
High-volume stores
Designed for stores that process a large number of transactions in a given period
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Focal comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
High-volume stores
Designed for stores that process a large number of transactions in a given period
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

260 reviews

96% positive

  • 250 positive reviews
  • 2 neutral reviews
  • 8 negative reviews
Write a review
Belle. 2 days ago

J'utilise le thème Focal Carbon pour mon site Shopify depuis plusieurs mois maintenant, et je suis absolument ravi de ses fonctionnalités et de son design. Non seulement il est incroyable, mais il est également facile à utiliser et à personnaliser. Mais ce qui m'impressionne encore plus que le thème lui-même, c'est le support client. Bravo !

DROPGUYS 5 days ago

Fantastic support. Fast and responsive theme fully optimized for mobile. Highly recommend.

ELEDLights 12 days ago

This is a great Theme, with a lot of functionality, really cool design, and easy to modify templates, when needed. I had to contact support for assistance with a problem, and while the responses and fix took a little while (it appears there is a 12h time difference between them and the US), they were able to quickly determine the cause and fix it in a reasonable amount of time.

MONTENY Feb 13, 2023

Today (again) i found out a cool way how i can customize my product page. Focal is so incredibly flexible regarding available sections. I just love it! And the support helps fast!

This theme is supported by Maestrooo

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Release notes

Version 9.2.0 - January 10, 2023

Added

  • Add support for focal points inside the theme editor. For the sections that crop images, focal points allow you to define the most important part of an image to make it the area of focus.

Version 9.1.1 - January 3, 2023

Changed

  • The "product recommendations" section has been renamed to "Related products" to better reflect its intent.

Fixed

  • The collection image for the collection banner section will no longer be cropped on mobile if the "Original aspect ratio" is selected.
  • Fixed an issue where heading/subheading would not show up on top of the "Video" section when using the autoplay option in non-boxed mode.

Version 9.1.0 - December 5, 2022

Added

  • The "Video" and "Promotion block" sections now supports the new native video picker, which allows you to upload MP4 branding free videos.

Fixed

  • When using the free shipping bar, the theme will now exclude all the items that do not require shipping (such as gift card or non-physical products) from the calculation.

Removed

  • Removed the global "Empty cart link", which was actually doing nothing (the link can be controlled directly in the cart section or cart drawer section).

Stores using Focal

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $320 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.