Focal

A bold grid-style theme, perfect for lifestyle and product imagery

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Color swatches
  • Quick view
  • Stock counter
  • In-menu promos

See all features here

$320 USD

Unlimited free trial. Pay if you publish.

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Color swatches
  • Quick view
  • Stock counter
  • In-menu promos

See all features here

Theme highlights

Adaptable to your brand

Bring your brand to life with individual custom color sections, adaptable elements, elegant animations, and many more powerful settings.

Tell your story

With more than 20 built-in sections, create unique and creative landing pages to engage your customers and promote your brand identity.

Cross-selling capabilities

Designed to help you increase sales through powerful features like product recommendations on product and cart pages and sticky Add to cart.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Focal comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
High-volume stores
Designed for stores that process a large number of transactions in a given period
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Focal comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
High-volume stores
Designed for stores that process a large number of transactions in a given period
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

248 reviews

96% positive

  • 238 positive reviews
  • 2 neutral reviews
  • 8 negative reviews
Write a review
The Roman Catholic Store 10 days ago

Customer service is great and responsive. They respond within a few hours and provide great solutions. My checkout button stopped working on Black Friday, I immediately contacted them thinking it was an issue with their theme and I expected a delayed response. Within a few hours they responded and let me know the issue was with an app we had installed in June. The theme also has nice features

Reply from Maestrooo 10 days ago

We're happy to hear we've been able to help you quickly in this important time of the year for your business. I can see our support staff has answered you to offer you to restore the theme code before the app impacted it. Feel free to answer our email so that we can proceed to it if you want :).

Giftabox Nov 10, 2022

Excellent and efficient support from customer service. Recommended!

Mengloria Nov 06, 2022

Focal theme was chosen after thorough research of having all useful features in one theme, it turned out to be a great choice with a great customer support. They offered to add a custom code while it's not a usual thing for theme providers.

A-Joy Nov 04, 2022

Don't buy it. When I use Shopify's free theme, there is no problem with the comment function. When I buy Focal's theme, the comment function can't be used at all, but the after-sales personnel basically don't understand the technology. They blame Shopify for all the problems. Remember what I said, don't buy this theme. It's not worth a dollar. You will regret it after you buy it.

Reply from Maestrooo Nov 04, 2022

We’re sorry to hear about your bad experience here. However, as we told you at support, your issue is about a third party app that is not developed nor supported by us. Our support does not cover fixing issues related to third party apps, as they have not been developed by us. You will need to reach the app developers for assistance here.

This theme is supported by Maestrooo

Have a question about this theme?

Release notes

Version 9.1.0 - December 5, 2022

Added

  • The "Video" and "Promotion block" sections now supports the new native video picker, which allows you to upload MP4 branding free videos.

Fixed

  • When using the free shipping bar, the theme will now exclude all the items that do not require shipping (such as gift card or non-physical products) from the calculation.

Removed

  • Removed the global "Empty cart link", which was actually doing nothing (the link can be controlled directly in the cart section or cart drawer section).

Version 9.0.0 - October 13, 2022

Added

  • Important: the complementary product block on main product page now relies on the Shopify built-in complementary product feature ([learn more](https://help.shopify. com/en/manual/online-store/search-and-discovery/product-recommendations#complementary-products)). If you have already configured manual recommendations, either manually in the theme editor or through a product list metafield, you will need to re-configure them in the Shopify Search & Discovery app. This change has been introduced by Shopify to ensure easier upgrade in the future as the information will now be stored on the platform side rather than the theme side.

Removed

  • The "product_list" setting in the "Product recommendations" section has been removed. To manually select product recommendations, you must now use the [Shopify Search & Discover app].

Version 8.11.5 - October 11, 2022

Fixed

  • We no longer preload slideshow images as this could, under some circumstances, have a negative impact on performance.

Stores using Focal

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $320 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.