Impulse

Flexible, fashionable, proven design with powerful promotions.

Great for

  • Clothing and accessories, Health and beauty, Sports and recreation
  • Any catalog size
  • High-volume stores, Physical stores, Visual storytelling

$320 USD

Unlimited free trial. Pay if you publish.

Great for

  • Clothing and accessories, Health and beauty, Sports and recreation
  • Any catalog size
  • High-volume stores, Physical stores, Visual storytelling

Theme highlights

Everything you need to succeed

20+ sections now available everywhere, product sales points & metafields, multiple landing, product, and collection templates, and more.

Powerful promotions

Keep your customers shopping and maximize product awareness with our versatile custom promotion designer — now available on all templates.

Compete with the giants

Quick view, sales points, metafields, size & price sidebar filters, subcollections, engaging video, product page tabs, and a modern design.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Impulse comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • FAQ page
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Impulse comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • FAQ page
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

711 reviews

95% positive

  • 678 positive reviews
  • 10 neutral reviews
  • 23 negative reviews
Write a review
Medusa Hair Extensions 3 days ago

Excellent prompt clear support. Very happy

Pole Werk 5 days ago

It's a beautiful theme and support was excellent. I wrote in before purchasing the theme, and they went above and beyond to send me a video to answer my question as if I was already a customer. Highly recommend!

INTHEZONE 7 days ago

Impulse Bold is the best example at Shopify for Action Themes. It does make a statement. Also, the customer help desk is always ready to help you with any doubts or further sophisticated customization. The investment is Worth it.

STEENBY 10 days ago

Very good theme! Stable and quality. But s slow customer support brings the grade to neutral. Waited over a week to get proper answer and get my case resolved.

Reply from Archetype Themes 9 days ago

👋 Hi Jonas! – Appreciate the feedback. Our team will be in touch shortly!

This theme is supported by Archetype Themes

Have a question about this theme?

Release notes

Version 5.5.2 - April 12, 2022

Add full translations for Italian, Spanish, German, French, and English locales in Storefront and Theme Editor, some final optimizations on product option select logic, fixes for pagination on collection list page.

Version 5.5.1 - March 9, 2022

Fixes and improvements

  • Adds support for overlay header on created collection templates
  • Refine product option select logic
  • Fix space under footer when collapsible content enabled
  • Hide size chart when setting is empty
  • Prevent mobile nav from miscalculating height on open/close

Version 5.5.0 - February 18, 2022

This release includes various improvements to the main Product section, including icon improvements, more intuitive option selection, and the ability to specify a size chart popup page.

Added

  • Added a 'Size Chart' feature to the Variant Picker block within the main Product section. This allows you to specify a page which could contain sizing information for your products, and it will be easily accessible in a popup directly in the product form.

Changed

  • We updated the 'Sales point' block inside the main Product section with new and improved icons.
  • More intuitive option selecting experience that should better reflect what is available, especially when there are numerous sold out or unavailable variants.

Fixes and improvements

  • Our themes now take advantage of CSS preload link headers, which improves page speed!
  • Various minor bug fixes

Stores using Impulse

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $320 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.