Luxe

$480 USD

Unlimited free trial. Pay if you publish.

A premium theme designed for luxury and high-end brands

Reviews (31)
100% positive
Developer
Winter Studio

Release notes

Last updated May 20, 2025 Version 9.0.2
Sign up to try View demo store

Release notes

Last updated May 20, 2025 Version 9.0.2

Theme highlights

Create premium landing pages

Make instant impact with beautiful video and image banners. Combine image effects and advanced layout options to craft your look.

Craft a high-end look & feel

Make your products and brand stand out with a refined aesthetic and built-in features such as filters, badges and product color swatches.

Make impact with video

Choose from over 8 pre-built video sections to feature seamless autoplaying video in various creative layouts throughout your store.

This theme is great for

  • Editorial content: Optimized for longer-form text sections to support brand storytelling
  • Visual storytelling: Designed to showcase images to support visual brand storytelling
  • Quick setup: Theme setup steps are minimal to allow for quick launch

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header
  • Swatch filters

This theme is great for

  • Editorial content: Optimized for longer-form text sections to support brand storytelling
  • Visual storytelling: Designed to showcase images to support visual brand storytelling
  • Quick setup: Theme setup steps are minimal to allow for quick launch

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header
  • Swatch filters

31 reviews

100% positive

  • 31 positive reviews
  • 0 neutral reviews
  • 0 negative reviews
Write a review
Battle Brothers Shaving Co.
1 day ago

Really happy with this theme! It has quite a few building options and very flexible customization options. We went a step further and did some custom CSS with this theme, and the developers were fantastic to work with!

PLAYALUXE
2 days ago

Great! We love the Luxe theme - it has been a total game changer for us! This is one of the easiest themes to customize and already has so many features included we were able to reduce the amount of additional apps needed. We're also super happy with the support from the team, any questions we've had have been answered right away. Highly recommend!

Duylo
9 days ago

By far the best Shopify tamplate. Easy, complete, beautiful. Extraordinary efficient support by WinterStudio staff

C.L.K Equestrian
May 8, 2025

Incredibly easy to use, with a clean-cut, polished look—perfect for representing our brand!

This theme is supported by Winter Studio

About
  • Office 2, The Old Town Hall, Church Street, Market Harborough, BFP, LE16 7AF, GB

Release notes

Version 9.0.2 May 20, 2025

Luxe Version 9.0.2 includes several new features to enhance the front-end user experience, and to continue to offer merchants as much creative control as possible over the design and set-up of their store. Note: Version 9.0.2 is a minor update to Version 9.0.0 to fix a compatibility issue with the new Shopify color picker.

Added

  • We've added support for Shopify's forthcoming update to colors, which now includes an alpha slider on background colors to enable semi-transparent colors.
  • Carousels: We've added a new optional setting to display a minimal horizontal trackbar. This can be activated on mobile and desktop independently. It also includes some simple styling options such as thickness and width settings.
  • Header: We've added the option of category collection images in the desktop dropdown. We've also increased the limit on vertical spacing of dropdown menu lists, to allow more spacing if wanted. Furthermore, single dropdown lists with a large number of items now automatically wrap into columns, to prevent overly long vertical lists.
  • Product: We've added some additional settings to the Product template. The media gallery can now be positioned on the right (on desktop) if preferred. Pop-up links now have a style setting with a choice of text, filled button or outline button. On the variant picker, you can now choose to display images instead of typical pills or dropdowns - this option makes the variant selector more visual.
  • Collection List: We've enhanced this section to include more options for image display and alignment.
  • Filters: We've added additional display options to collection filters. Labels can now be shown or hidden and the sort dropdown now includes some style options.
  • Blog template: We've improved the blog template by adding additional header layout settings and additional width settings. We've also added a new section to display related articles - this can be turned on or off on the blog template.
  • Multicolumn: We've improved this section to include an option of a carousel layout on desktop. Users with existing Multicolumn sections in their theme, please check your layouts and re-configure the settings if required.
  • Image with Text: The section can now include two buttons if required.
  • Pages: We've added additional width options on the Page template and Rich Text section.
  • Video: We've added a global setting for play button background opacity. This can be found in Theme Settings > Media. On the Video section we've added more options for the styling of play buttons.

Changed

  • The share function on blog posts has been updated to use native sharing. Users on devices such as iPhones will now see more personalised sharing options.

Fixes and other improvements

  • We've modified avatars on blog comments to prevent two letters showing when the comment author name was a single name.
  • We've improved vertical spacing/scaling on the Collection Lookbook section.

Version 9.0.1 May 20, 2025

Luxe Version 9.0.1 includes several new features to enhance the front-end user experience, and to continue to offer merchants as much creative control as possible over the design and set-up of their store. Note: V9.0.1 is a minor update to V9.0.0 to address a compatibility issue with the new Shopify color picker.

Added

  • We've added support for Shopify's forthcoming update to colors, which now includes an alpha slider on background colors to enable semi-transparent colors.
  • Carousels: We've added a new optional setting to display a minimal horizontal trackbar. This can be activated on mobile and desktop independently. It also includes some simple styling options such as thickness and width settings.
  • Header: We've added the option of category collection images in the desktop dropdown. We've also increased the limit on vertical spacing of dropdown menu lists, to allow more spacing if wanted. Furthermore, single dropdown lists with a large number of items now automatically wrap into columns, to prevent overly long vertical lists.
  • Product: We've added some additional settings to the Product template. The media gallery can now be positioned on the right (on desktop) if preferred. Pop-up links now have a style setting with a choice of text, filled button or outline button. On the variant picker, you can now choose to display images instead of typical pills or dropdowns - this option makes the variant selector more visual.
  • Collection List: We've enhanced this section to include more options for image display and alignment.
  • Filters: We've added additional display options to collection filters. Labels can now be shown or hidden and the sort dropdown now includes some style options.
  • Blog template: We've improved the blog template by adding additional header layout settings and additional width settings. We've also added a new section to display related articles - this can be turned on or off on the blog template.
  • Multicolumn: We've improved this section to include an option of a carousel layout on desktop. Users with existing Multicolumn sections in their theme, please check your layouts and re-configure the settings if required.
  • Image with Text: The section can now include two buttons if required.
  • Pages: We've added additional width options on the Page template and Rich Text section.
  • Video: We've added a global setting for play button background opacity. This can be found in Theme Settings > Media. On the Video section we've added more options for the styling of play buttons.

Changed

  • The share function on blog posts has been updated to use native sharing. Users on devices such as iPhones will now see more personalised sharing options.

Fixes and other improvements

  • We've modified avatars on blog comments to prevent two letters showing when the comment author name was a single name.
  • We've improved vertical spacing/scaling on the Collection Lookbook section.

Version 9.0.0 May 16, 2025

Luxe Version 9.0.0 includes several new features to enhance the front-end user experience, and to continue to offer merchants as much creative control as possible over the design and set-up of their store.

Added

  • We've added support for Shopify's forthcoming update to colors, which will include an alpha slider on background colors.
  • Carousels: We've added a new optional setting to display a minimal horizontal trackbar. This can be activated on mobile and desktop independently. It also includes some simple styling options such as thickness and width settings.
  • Header: We've added the option of category collection images in the desktop dropdown. We've also increased the limit on vertical spacing of dropdown menu lists, to allow more spacing if wanted. Furthermore, single dropdown lists with a large number of items now automatically wrap into columns, to prevent overly long vertical lists.
  • Product: We've added some additional settings to the Product template. The media gallery can now be positioned on the right (on desktop) if preferred. Pop-up links now have a style setting with a choice of text, filled button or outline button. On the variant picker, you can now choose to display images instead of typical pills or dropdowns - this option makes the variant selector more visual.
  • Collection List: We've enhanced this section to include more options for image display and alignment.
  • Filters: We've added additional display options to collection filters. Labels can now be shown or hidden and the sort dropdown now includes some style options.
  • Blog template: We've improved the blog template by adding additional header layout settings and additional width settings. We've also added a new section to display related articles - this can be turned on or off on the blog template.
  • Multicolumn: We've improved this section to include an option of a carousel layout on desktop. Users with existing Multicolumn sections in their theme, please check your layouts and re-configure the settings if required.
  • Image with Text: The section can now include two buttons if required.
  • Pages: We've added additional width options on the Page template and Rich Text section.
  • Video: We've added a global setting for play button background opacity. This can be found in Theme Settings > Media. On the Video section we've added more options for the styling of play buttons.

Changed

  • The share function on blog posts has been updated to use native sharing. Users on devices such as iPhones will now see more personalised sharing options.

Fixes and other improvements

  • We've modified avatars on blog comments to prevent two letters showing when the comment author name was a single name.
  • We've improved vertical spacing/scaling on the Collection Lookbook section.

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

  • Works with the latest Shopify features

    Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

  • Speed-tested and approved

    Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

  • Unlimited free trial

    Try the theme for free with your own products, brand colors, and customizations. One-time payment of $480 if you publish the theme to your store.

  • Free high-resolution photos

    Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

  • Free theme updates

    Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

  • Non-expiring license for one store

    Your payment entitles you to use the theme on a single store, and keep it as long as you like.