Pipeline

by Groupthought

Release notes

Version 7.0.2 April 26, 2023

$360 USD

A fashionable, feature rich theme designed for luxury brands

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Store locator
  • Color swatches
  • Quick view
  • Stock counter
  • See all features here

Unlimited free trial. Pay if you publish.

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Store locator
  • Color swatches
  • Quick view
  • Stock counter
  • See all features here

Theme highlights

Subcollections and Filters

Pipeline gives you the tools you need to organize your catalog with subcollections and the new filtering tools from Online Store 2.0.

Sections Everywhere

Use drag-and-drop sections on every page, and take advantage of our pre-made starter templates to build about, team, and contact pages.

Made for Mobile

Commerce is mobile and so is Pipeline. Your customers will love the simplicity and cleanliness of our product pages and cart upsells.

This theme is great for

  • High-volume stores: Designed for stores that process a large number of transactions in a given period
  • Physical stores: Designed for stores that do in-person selling
  • Visual storytelling: Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Pre-order
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

This theme is great for

  • High-volume stores: Designed for stores that process a large number of transactions in a given period
  • Physical stores: Designed for stores that do in-person selling
  • Visual storytelling: Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Pre-order
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

180 reviews

99% positive

  • 178 positive reviews
  • 0 neutral reviews
  • 2 negative reviews
Write a review
Riviera Bathers 12 days ago

Having previous experience with WordPress, and more importantly Theme Developers on WP, I have to say spinning up the Pipeline theme with GroupThought has been the best DIY experience I've ever had. The theme is absolutely beautiful and highly customizable, and the support team has been quick to help with any questions or hangs ups. Very happy I decided to go with this theme for my new site!

SENA Dev Store (VDS) Jul 07, 2023

This is my first time making a store and I've run into a lot of difficulties. He always answered my questions quickly even though I contacted Mark to the point where it was annoying. As a result, I was able to solve most of the problems and quite a lot of my store changed for the good. Thank you very much to Mark and Pipeline team.

American Hat Makers Jun 14, 2023

4 months in. Pipeline Rocks! Great support, great documentation, clear concise quick turnaround on help tix. Are there things that I wish were here. Yes but I also wish I was retired. Their continuous updates to the theme show they are listening to all of us and making Pipeline the best! Would I pick Pipeline again? Hell Ya

LITTLE BEDOUIN May 11, 2023

not happy at all... tried contacting customer service and no response ... totally wasted my money .. some basic functions didnt work well with me and no support .. facebook pixel, instagram shop .. arabic language .. and some more ...

Reply from Groupthought May 15, 2023

Hi Abdullah! We got your email on March 16th and sent details on how to fix your currency formatting, add Arabic translations using the free Shopify translation app, and integrate the Facebook & Instagram channels from Meta. We never heard back; maybe our email landed in your spam folder? Last week, we sent follow-ups to your store email and contact form. We are here if you need help!

This theme is supported by Groupthought

Release notes

Version 7.0.2 April 26, 2023

Version 7.0.2 contains fixes related to the image performance upgrade in Version 7.0.0

Fixes and other improvements

  • Fix logic for moving arrows above carousel
  • Fix image hover animations on collection grid images and header image blocks
  • Fix issue where mosaic section can show incorrect image for article blocks
  • Fix product images when JS is disabled and using the slider product image gallery

Version 7.0.1 April 18, 2023

Version 7.0.1 fixes the aspect ratio for images with "use image height" and image parallax enabled.

Fixes and other improvements

  • Fix aspect ratio for parallax images using image height option
  • When hovering product cards with swatches enabled, ensure first image shows after hover instead of second image
  • Ensure collection tabs do not show a vertical layout whole loading on slower devices

Version 7.0.0 April 14, 2023

Version 7.0.0 adds support for faster image loads, predictive search suggestions and section groups. You can now add your own sections to the footer.

Added

  • Updated the design of the search page
  • Section group support
  • Add support for faster image loads with native lazyload and section-level image preload settings

Changed

  • Improved font settings flexibility
  • Search settings moved from theme to Search & Discovery app
  • Product page price is now its own block
  • Add spacing option to product blocks
  • Add "Collapse filter accordions" option to collapse accordions by default
  • Add product schema GTIN barcodes
  • Article cards now use article.excerpt_or_content instead of article.content
  • Subcollections are now powered by collection lists and metafields instead of navigation lists

Fixes and other improvements

  • No more usage of format: 'pjpg'
  • Display unique placeholder for each item in a collection
  • Add "Background" option to change background in custom-content section
  • Fix issue where inline add button text was truncated in safari
  • Fix Shopify loadscript error on products with more than 100 swatches
  • Fix collection scroll to products on pagination change
  • Fix accordion and footer spacing for RTL langs
  • Fix subscription sale price when using recharge with single option subscriptions
  • Switch to Shopify built-in error handling for "stockout" cart increase case
  • Fix product page slideshow draggable with videos

Stores using Pipeline

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

  • Works with the latest Shopify features

    Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

  • Speed-tested and approved

    Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

  • Unlimited free trial

    Try the theme for free with your own products, brand colors, and customizations. One-time payment of $360 if you publish the theme to your store.

  • Free high-resolution photos

    Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

  • Free theme updates

    Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

  • Non-expiring license for one store

    Your payment entitles you to use the theme on a single store, and keep it as long as you like.