Startup

Perfect for Direct-to-Consumer focused brands with small catalogs.

$180 USD

Unlimited free trial. Pay if you publish.

82 reviews

85% positive

  • 70 positive reviews
  • 3 neutral reviews
  • 9 negative reviews
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Found Resumes Aug 20, 2015

Love, Love, Love the theme. It was easy to implement and packed full of features you just don't find in other themes.

LookMate.co Aug 14, 2015

From day one we wanted to keep Look Mate London website simple, yet powerful as an e-commerce. It makes extremely easy for our customers to buy their socks. Thank you PIXEL UNION! www.lookmate.co

OM Wellness Co. May 24, 2015

We're really impressed with this theme. It looks great, is fast and is surprisingly flexible. The support is fast and helpful too!

My Custom Printed Bag Apr 01, 2015

EVERYTHING ROCKS - I LOVE PIXEL UNION. It's all really simple... easy to administer & the customers love how easy the site is to use. Support is awesome - fast - efficient - accurate. Pixel Union are all you need.

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Stores using Startup

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $180 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.

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Not-for-profits, Physical stores, Quick setup