Baseline

A typography focused theme designed for the unconventional

Great for

  • Arts and crafts, Books, music, and video, Home and decor, Jewelry and accessories, Services
  • Editorial content, Quick setup, Visual storytelling

$300 USD

Unlimited free trial. Pay if you publish.

Great for

  • Arts and crafts, Books, music, and video, Home and decor, Jewelry and accessories, Services
  • Editorial content, Quick setup, Visual storytelling

Theme highlights

Brutalist design

Be bold and vibrant or minimal and understated. Combine Baseline's grid, color schemes and type settings to create a unique look and feel.

Typography focused

Use Baseline’s text and navigation sections to display menus, collections, products or to tell your brand story.

Multiple product templates

Choose a feature-rich standard template or a horizontal gallery template designed to showcase product imagery.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Baseline comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Promo banners
  • Promo popups
  • Promo tiles
  • Recommended products

Merchandising

  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Baseline comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Promo banners
  • Promo popups
  • Promo tiles
  • Recommended products

Merchandising

  • Color swatches
  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

35 reviews

100% positive

  • 35 positive reviews
  • 0 neutral reviews
  • 0 negative reviews
Write a review
InLouve.com 11 days ago

Absolute perfection. Best customer services to help. Beautiful theme really easy to set up. I 100% recommend.

Law Firm Jun 19, 2022

The theme is perfect and the developer is very helpful!

CALOMEL Jun 17, 2022

The theme is perfect and well thought out. I really appreciate the customer service that helped me and answered all my questions and doubts. Thanks

Clara Jun 09, 2022

We really redesigned our site www.getclara.co using Baseline. The theme is incredibly flexible with sections and blocks that can be easily edited and rearranged, plus it performs very well on Shopify speed tests. We had a few additional requests and the team were more than happy to assist to create a solution quickly and for free which is greatly appreciated. Special thanks to Quewayne!

This theme is supported by Switch

Have a question about this theme?

Release notes

Version 2.4.2 - July 26, 2022

Fixes and other improvements

  • Fixes an issue where the product page can become unresponsive if Store pickup availability is enabled and variants are changed very quickly

Version 2.4.1 - June 9, 2022

Added

  • Added center layout option for blog posts

Fixes and other improvements

  • Fixed script issue when buy buttons block is disabled

Version 2.4.0 - May 10, 2022

Changed

  • Migrate to use css variables for color schemes

Stores using Baseline

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $300 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.