Dawn

A minimalist theme that lets product images take center stage.

Includes support for:

  • Quick view
  • Mega menu
  • Sticky header

See all features here

Free

Includes support for:

  • Quick view
  • Mega menu
  • Sticky header

See all features here

Theme highlights

Chic and minimalist design

Let your products take center stage with large imagery, crisp lines, and simplified fonts that keep buyer attention focused on what matters.

Media-forward product page

Large media to help your customers see what products look like and get a sense of how they feel

Advanced customization options

Flexible design and customization settings to achieve your desired vision without having to touch any code.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Dawn comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Product reviews
  • Promo banners
  • Quick view
  • Recommended products

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Dawn comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Quick setup
Theme setup steps are minimal to allow for quick launch
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy

Marketing and conversion

  • Blogs
  • Cross-selling
  • FAQ page
  • Press coverage
  • Product reviews
  • Promo banners
  • Quick view
  • Recommended products

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

91 reviews

36% positive

  • 33 positive reviews
  • 31 neutral reviews
  • 27 negative reviews
Write a review
JoshTU 12 days ago

This is the Best Free Theme ever! I love it

Reply from Shopify 10 days ago

Hey, thanks for this glowing review! We are glad the theme is serving you well, and if you want to take things a step further make sure to check out our theme documentation (https://bit.ly/3zUIh1N)

shein2all Nov 17, 2022

So When you will release the NEXT update for Dawn theme after 7.0.1 ?? when is the next release date for the next version after the 7.0.1 ??? Because I don't want keep losing more money paying for the developers to transfer my old content and codes and customization's for the next update !! You must make the update doesn't effect the previous code modification; its very frustration process.

Reply from Shopify Nov 17, 2022

Hello! Our engineers are hard at work developing and iterating on theme features, to bring you a better end product over time. Note that it is not necessary to update to the latest theme version unless there is a new feature that you cannot go without. The update is unavailable for themes with code changes because the code introduced in the update could conflict with your third party code

AURA 8 HOME Nov 11, 2022

Nice theme but… What to do with recommended products??? it’s mess. How I can make it related tags or vendors? And how to hide some products from search???Thank you in advance

Reply from Shopify Nov 17, 2022

Hi, you can use the Search & Discovery (https://bit.ly/3sImMjI) app to have more control over which recommended products are displayed. You might be able to hide specific products from search using Metafields, and if you'd like help setting that up Shopify Experts are available for hire

Animespace29 Nov 08, 2022

Hi there I would like to ask why my store can not show the discount price and the sale label ? I'm using the theme Dawn, and I have moved the product’s original price into Compare at price and Entered a lower value into Price.

Reply from Shopify Nov 17, 2022

Hello, make sure you are following the steps on this help document (http://bit.ly/3tyswNo) as well as ensuring that all variants have the same compare at pricing - otherwise it will not show any sale price. If it's still not functioning correctly, please contact our Support (https://bit.ly/2AWw5VA) so that we can look into this further for you!

This theme is supported by Shopify

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Release notes

Version 2.2.0 - September 30, 2021

Dawn 2.2.0 introduces facet filtering to the search template and new customization options on the blog template.

Added

  • You’ll now find facet filtering on the search template, allowing buyers to filter their search results.
  • We’ve added a setting to give you control over the featured image height of blog posts on the blog template.
  • We’ve added support to display a product’s subscription status on the cart notification.

Fixes and improvements

  • We fixed an issue where the TikTok link was missing from the navigation menu drawer.

Version 2.1.0 - September 14, 2021

Dawn 2.1.0 introduces miscellaneous bug fixes, including a fix for a commonly reported issue where the quality of images decreased when opening the product media modal.

Fixes and improvements

  • We fixed an issue with the hover animation duration on the blog template.
  • There was an issue with add to cart error messaging that’s now fixed.
  • We fixed a commonly reported issue where the quality of images decreased when opening the product media modal.
  • You can now display the day in your blog post’s publish date.
  • We added a scroll margin for login and recover pages.

Version 2.0.0 - August 31, 2021

Introducing Dawn, a new free theme by Shopify. Dawn features a minimal design and a pared back layout that lets product images take center stage.

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.