Focal

A bold grid-style theme, perfect for lifestyle and product imagery

Great for

  • Clothing and accessories, Electronics, Health and beauty
  • Any catalog size
  • Editorial content, High-volume stores, Visual storytelling

$300 USD

Unlimited free trial. Pay if you publish.

Great for

  • Clothing and accessories, Electronics, Health and beauty
  • Any catalog size
  • Editorial content, High-volume stores, Visual storytelling

Theme highlights

Adaptable to your brand

Bring your brand to life with individual custom color sections, adaptable elements, elegant animations, and many more powerful settings.

Tell your story

With more than 20 built-in sections, create unique and creative landing pages to engage your customers and promote your brand identity.

Cross-selling capabilities

Designed to help you increase sales through powerful features like product recommendations on product and cart pages and sticky Add to cart.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Focal comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks  

Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
High-volume stores
Designed for stores that process a large number of transactions in a given period
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Focal comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks  

Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
High-volume stores
Designed for stores that process a large number of transactions in a given period
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Promo tiles
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Ingredients or nutritional information
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

211 reviews

99% positive

  • 209 positive reviews
  • 1 neutral reviews
  • 1 negative reviews
Write a review
In Excess Clothing Apr 07, 2015

Excellent theme, highly customisable and very professional. The support team have been extremely helpful and patient and have replied very quickly to every query that I've had. I would highly recommend this theme to anyone.

Burnie Dockers Apr 04, 2015

Thanks for a great theme maestrooo! Easy to customise and the after sales support is beyond reproach. Responses were swift and to the point and only too happy to help 41st Degree Software - Tasmania, Australia

Skinny Tea House Mar 31, 2015

This theme is Amazing and has so many easy to use features. You can be your own kick ass web designer with minimal skills. The support team is EXCELLENT and has helped me through so many questions i had with designing my website. BEST THEME EVER!

Julianna New Zealand Mar 31, 2015

Theme is AMAZING ! Very easy to customize, packed with a lot of options : Instagram support, marketing module, newsletter embedded... On top of that, Michael was extremely responsive to all my questions -> 5/5 !!

This theme is supported by Maestrooo

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Release notes

No release notes available for this theme.

Stores using Focal

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $300 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.

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