This theme is officially supported by Shopify

Theme features


Showcase multiple product or brand images on your home page.

Product image zoom

Give customers a closer look and extra product details when they hover over an image.

Related products

Display products from the same collection on your product pages so customers can continue shopping.

Home page video

Tell your story by featuring a YouTube or Vimeo video.

Product filtering

Allow customers to filter products by type, and sort by best sellers and price on the collection page.

All themes on the Theme Store also include:

  • Customizable content sections on home page
  • Mobile-friendly design
  • Search engine optimization
  • Social media icons
  • Drop-down navigation support
  • Built-in styles and color palettes
  • Free theme updates

Stores using Minimal


50 reviews

84% positive

  • Icon emotion happy
    42 positive reviews
  • Icon emotion neutral
    5 neutral reviews
  • Icon emotion sad
    3 negative reviews
Write a review
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Black Mountain Needleworks Jul 21, 2014

I had zero website design experience and honestly didn't expect to succeed. But I found Minimal theme very easy to figure out. I'm still kind of stunned by how smoothly it went and how professional my website looks. When I did get stuck, I just clicked on the Shopify help center icon and found answers. Twice, I called to ask questions and got good answers. Very happy with Minimal -- and it's FREE!

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The EZTech Electronics Store Jun 09, 2014

We Love this theme! Clean, lean and very responsive! We cannot believe that it is a free theme.

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The Bowler Hat Co Jun 03, 2014

Loved it. Easy to modify if you know how to change coding.

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Arlet Style Mar 27, 2014

I like it but please please let us add more to the navigation on the footer, I need more link titles to put there so everything isn't all smashed together.

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Nomadic Splendor Mar 13, 2014

I chose this theme because it had the leanest top navigation area. Many of the themes here have too much white space at the top navigation and push main content below the fold. It's also super easy to edit and is very user friendly. Would highly recommend this theme.

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