This theme is officially supported by Shopify

Theme features


Showcase multiple product or brand images on your home page.

Product image zoom

Give customers a closer look and extra product details when they hover over an image.

Related products

Display products from the same collection on your product pages so customers can continue shopping.

Home page video

Tell your story by featuring a YouTube or Vimeo video.

Product filtering

Allow customers to filter products by type, and sort by best sellers and price on the collection page.

All themes on the Theme Store also include:

  • Customizable content sections on home page
  • Mobile-friendly design
  • Search engine optimization
  • Social media icons
  • Drop-down navigation support
  • Built-in styles and color palettes
  • Free theme updates

Stores using Minimal


52 reviews

85% positive

  • Icon emotion happy
    44 positive reviews
  • Icon emotion neutral
    5 neutral reviews
  • Icon emotion sad
    3 negative reviews
Write a review
Icon emotion happy
Earthwise Beauty Aug 26, 2014

We're very happy with this theme! Very easy to get everything working and easily customizable. Also love how it works in mobile...

Icon emotion happy
Personalised Bible Aug 06, 2014

Love this theme, it's clean, functional, modern and the ease of use! Nice job guys

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Black Mountain Needleworks Jul 21, 2014

I had zero website design experience and honestly didn't expect to succeed. But I found Minimal theme very easy to figure out. I'm still kind of stunned by how smoothly it went and how professional my website looks. When I did get stuck, I just clicked on the Shopify help center icon and found answers. Twice, I called to ask questions and got good answers. Very happy with Minimal -- and it's FREE!

Icon emotion happy
The EZTech Electronics Store Jun 09, 2014

We Love this theme! Clean, lean and very responsive! We cannot believe that it is a free theme.

Icon emotion happy
The Bowler Hat Co Jun 03, 2014

Loved it. Easy to modify if you know how to change coding.

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