$380 USD
- 94% (50)
Pipeline
Unlimited free trial. Pay if you publish.
- Reviews (202)
- 97% positive
- Developer
- Groupthought
Release notes
Last updated Jan 30, 2025
•
Version 7.5.0
Theme highlights
Maximize Merchandising
Boost sales with countdowns, hotspots, free shipping bars, popups, and announcements designed to engage and convert customers.
First to Support Nested Blocks
Build with 40+ sections, including five new OS 3.0 sections with nested blocks — unlocking endless customization for your storefront.
Built to Scale With You
Launch fast, then grow with smart upsells, free shipping-aware carts, and product cards that simplify color and size selection.
This theme is great for
- High-volume stores: Designed for stores that process a large number of transactions in a given period
- Physical stores: Designed for stores that do in-person selling
- Visual storytelling: Designed to showcase images to support visual brand storytelling
Cart and checkout
- Cart notes
- In-store pickups
- Pre-order
- Quick buy
- Sign in with Shop
- Slide-out cart
Marketing and conversion
- Blogs
- Countdown timer
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Product badges
- Promo banners
- Promo popups
- Quick view
- Recently viewed
- Recommended products
- Right-to-left
- Stock counter
- Trust badges
Merchandising
- Animation
- Before/after image slider
- Color swatches
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
202 reviews
Advanced Mineral Makeup Australia
Jul 28, 2021
Pipeline theme is hands down one of the best themes I've worked with. It is extremely easy to customise, it looks stunning on the store front and support is super helpful and quick to respond (a shout out to Mark!). I have built 8 Shopify stores using themes from Out of the Sandbox, Pixel Union and others and without a doubt, Pipeline is by far THE BEST. I highly recommend this theme 10/10.
Charleston Amish Furniture
Jun 4, 2021
Hands down, Pipeline is the best Shopify theme that you will find. Out of the box it's top notch with loads of features with a clean, professional look. It's backed by incredible support with an entire website of detailed tutorials and customizations. If that's not enough, their customer support team is incredibly responsive and knowledgeable. Congratulations on finding the one!
Sven Nordin
Jun 1, 2021
This theme is more than $140 worthy. Very simple and looks legit website. Moreover, there are tons of tutorial that you can added pre-order , coming soon, other features that make your website looks amazing and professional. And the guys work for customer service for tutorial reply always within 24hours, in my experience, less than 12hours. This theme is worth than shopify monthly fee!
Dear Dare Shop
May 26, 2021
Great Theme, and best support ever when you need help, 5 stars for this theme www.deardare.com.au
This theme is supported by Groupthought
About
- 1055 Millar Creek Road, 204, Whistler, BC, V8E0K7, CA
Release notes
Version 7.0.2 April 26, 2023
Version 7.0.2 contains fixes related to the image performance upgrade in Version 7.0.0
Fixes and other improvements
- Fix logic for moving arrows above carousel
- Fix image hover animations on collection grid images and header image blocks
- Fix issue where mosaic section can show incorrect image for article blocks
- Fix product images when JS is disabled and using the slider product image gallery
Version 7.0.1 April 18, 2023
Version 7.0.1 fixes the aspect ratio for images with "use image height" and image parallax enabled.
Fixes and other improvements
- Fix aspect ratio for parallax images using image height option
- When hovering product cards with swatches enabled, ensure first image shows after hover instead of second image
- Ensure collection tabs do not show a vertical layout whole loading on slower devices
Version 7.0.0 April 14, 2023
Version 7.0.0 adds support for faster image loads, predictive search suggestions and section groups. You can now add your own sections to the footer.
Added
- Updated the design of the search page
- Section group support
- Add support for faster image loads with native lazyload and section-level image preload settings
Changed
- Improved font settings flexibility
- Search settings moved from theme to Search & Discovery app
- Product page price is now its own block
- Add spacing option to product blocks
- Add "Collapse filter accordions" option to collapse accordions by default
- Add product schema GTIN barcodes
- Article cards now use article.excerpt_or_content instead of article.content
- Subcollections are now powered by collection lists and metafields instead of navigation lists
Fixes and other improvements
- No more usage of format: 'pjpg'
- Display unique placeholder for each item in a collection
- Add "Background" option to change background in custom-content section
- Fix issue where inline add button text was truncated in safari
- Fix Shopify loadscript error on products with more than 100 swatches
- Fix collection scroll to products on pagination change
- Fix accordion and footer spacing for RTL langs
- Fix subscription sale price when using recharge with single option subscriptions
- Switch to Shopify built-in error handling for "stockout" cart increase case
- Fix product page slideshow draggable with videos
This theme is great for
- High-volume stores: Designed for stores that process a large number of transactions in a given period
- Physical stores: Designed for stores that do in-person selling
- Visual storytelling: Designed to showcase images to support visual brand storytelling
Cart and checkout
- Cart notes
- In-store pickups
- Pre-order
- Quick buy
- Sign in with Shop
- Slide-out cart
Marketing and conversion
- Blogs
- Countdown timer
- Cross-selling
- Customizable contact form
- EU translations (EN, FR, IT, DE, ES)
- FAQ page
- In-menu promos
- Product badges
- Promo banners
- Promo popups
- Quick view
- Recently viewed
- Recommended products
- Right-to-left
- Stock counter
- Trust badges
Merchandising
- Animation
- Before/after image slider
- Color swatches
- High-resolution images
- Image galleries
- Image hotspot
- Image rollover
- Image zoom
- Lookbooks
- Product options
- Product tabs
- Product videos
- Shipping/delivery information
- Size chart
- Slideshow
- Usage information
Product discovery
- Breadcrumbs
- Collection page navigation
- Enhanced search
- Mega menu
- Product filtering and sorting
- Recently viewed
- Recommended products
- Sticky header
- Swatch filters
Stores using Pipeline
Build with confidence — the Theme Store promise
What’s included with every theme on the Theme Store
-
Works with the latest Shopify features
Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.
-
Speed-tested and approved
Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.
-
Unlimited free trial
Try the theme for free with your own products, brand colors, and customizations. One-time payment of $360 if you publish the theme to your store.
-
Free high-resolution photos
Demo stores aren’t included, but you can get free stock photos from Shopify Burst.
-
Free theme updates
Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.
-
Non-expiring license for one store
Your payment entitles you to use the theme on a single store, and keep it as long as you like.
More themes made for High-volume stores
More themes by Groupthought
$280 USD
- 95% (21)