Reformation

Feature-packed, high-performant Shopify theme

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Store locator
  • Countdown timer
  • Color swatches
  • Quick view

See all features here

$300 USD

Unlimited free trial. Pay if you publish.

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Store locator
  • Countdown timer
  • Color swatches
  • Quick view

See all features here

Theme highlights

30 Custom sections

Create any layout you want using the many custom sections and conversion-optimised templates, you’ll be set up and selling in no time.

Unique product features

Reformation comes with multiple hover images on product cards. Product pages utilize a sticky add to cart button to increase conversions.

Video slideshow

First on Shopify theme marketplace, Reformation comes with video support for slideshow section.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Reformation comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Pre-order
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo tiles
  • Quick view
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Before/after image slider
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Reformation comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Pre-order
  • Quick buy
  • Slide-out cart
  • Sticky cart

Marketing and conversion

  • Blogs
  • Countdown timer
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Press coverage
  • Product badges
  • Product reviews
  • Promo banners
  • Promo tiles
  • Quick view
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Before/after image slider
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Size chart
  • Slideshow
  • Usage information

Product discovery

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

25 reviews

92% positive

  • 23 positive reviews
  • 2 neutral reviews
  • 0 negative reviews
Write a review
Focus Fit Infusions Chile about 5 hours ago

Looks fantastic, definitely an upgrade from our old free theme. Support is very prompt as well, would totally recommend this to others.

Ice Jewellery Australia 2 days ago

This theme has heaps of cool features but also doesn't affect site speed and SEO. This theme is also very flexible on how you want it to design the website. Would highly recommend. Support is also great if you have any questions and/or need extra code to remove or add features.

Hawaii Custom Shirts 8 days ago

I really liked this theme. It was the only theme I found that I liked that had the functions I needed to get around a variant issue with Printful. I just started to customize my theme and ran into some problems with a function that I needed to add. They were really helpful with problem solving the issues I ran into. I can't wait to complete my customization and make my store live.

Colori 9 days ago

The theme is great, a lot of options and possibilities, in addition to the customers service are great and very helpful!

This theme is supported by Fuel Themes

Have a question about this theme?

Release notes

Version 1.4.2 - February 27, 2023

This updates adds support for quantity rules featured in Shopify Editions 2023 and other new features

Added

  • Added ability to turn off LQIP (low quality image placeholders) inside Theme Settings
  • Added "couleur" support for color swatches
  • Added Quantity rules support

Fixes and other improvements

  • Higher Collection list image quality.
  • Fixes Countdown section timezone
  • Fixes scrollbars on Windows OS

Version 1.4.1 - February 14, 2023

Fixes and other improvements

  • Fixes default demo content

Version 1.4.0 - February 14, 2023

This updates adds Section groups and search query suggestions

Added

  • Added Header and Footer section groups.
  • Added Predictive search query suggestions to search screen.
  • Added stylized Availability filter toggle.

Fixes and other improvements

  • Fixes collection tabs not working when multiple sections are used

Stores using Reformation

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $300 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.