Expression

Ideal for promotion-focused stores with large inventories

Great for

  • Home and garden, Art and entertainment, Clothing and accessories
  • Any catalog size

$240 USD

Unlimited free trial. Pay if you publish.

Great for

  • Home and garden, Art and entertainment, Clothing and accessories
  • Any catalog size

Theme highlights

Flexible content-led design

Versatile sections including a customisable sidebar, mini collection cards and editorial-style image & text columns let your content shine.

Compete with big retailers

Loaded with all the tools you need: SEO, flexible sections, promotions, advanced product filters and much, much more.

10+ years of experience

Who else can say that? We know what works, because we’ve tried it all. We’ve poured our expertise into every corner of this theme.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Expression comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks  

Preview of Online Store 2.0 enabled theme editor.

Cart and checkout

  • Cart notes
  • In-store pickups

Marketing and conversion

  • Blogs
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Color swatches
  • Image galleries
  • Image rollover
  • Image zoom
  • Product videos
  • Shipping/delivery information
  • Slideshow

Product discovery

  • Breadcrumbs
  • Enhanced search
  • Product filtering and sorting
  • Recommended products

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Expression comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks  

Preview of Online Store 2.0 enabled theme editor.

Cart and checkout

  • Cart notes
  • In-store pickups

Marketing and conversion

  • Blogs
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Color swatches
  • Image galleries
  • Image rollover
  • Image zoom
  • Product videos
  • Shipping/delivery information
  • Slideshow

Product discovery

  • Breadcrumbs
  • Enhanced search
  • Product filtering and sorting
  • Recommended products

64 reviews

97% positive

  • 62 positive reviews
  • 1 neutral reviews
  • 1 negative reviews
Write a review
The Dainty Bow Shop Dec 24, 2020

Brilliant! This is a mobile users dream! Previously purchased a theme from “Underground” to which I could *never* get a response from customer service. (Even after 3 attempts)... finally decided to just find a new theme—so so happy with my new purchase! The first time I needed help customer service responded in LESS THAN 24 hours. Amazing! I’m a customer for life. Thank you so much!

Goddess Gear Dec 02, 2020

I love it! It is easy to use, looks great, and the few times I had had to reach out, customer support has been wonderful, thanks so much Katie!

HiveCollective Nov 27, 2020

Great theme - super helpful support. Recommended

Artisan Market Online Sep 21, 2020

Fantastic themes, and absolutely wonderful support, polite and prompt and goes above and beyond. Really have not came across better, 5 star!

This theme is supported by Clean Canvas

Have a question about this theme?

Stores using Expression

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $240 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.

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