Loft

Perfect for promotion-focused brands

Great for

  • Clothing and accessories, Health and beauty, Home and garden
  • Any catalog size
  • Editorial content, Visual storytelling

$280 USD

Unlimited free trial. Pay if you publish.

Great for

  • Clothing and accessories, Health and beauty, Home and garden
  • Any catalog size
  • Editorial content, Visual storytelling

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Loft comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes

Marketing and conversion

  • In-menu promos
  • Product reviews
  • Promo banners
  • Promo tiles
  • Recommended products
  • Stock counter

Merchandising

  • Color swatches
  • Image galleries
  • Image rollover
  • Image zoom
  • Product tabs
  • Slideshow

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Loft comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

Editorial content
Optimized for longer-form text sections to support brand storytelling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes

Marketing and conversion

  • In-menu promos
  • Product reviews
  • Promo banners
  • Promo tiles
  • Recommended products
  • Stock counter

Merchandising

  • Color swatches
  • Image galleries
  • Image rollover
  • Image zoom
  • Product tabs
  • Slideshow

Product discovery

  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recommended products
  • Sticky header

153 reviews

92% positive

  • 141 positive reviews
  • 2 neutral reviews
  • 10 negative reviews
Write a review
The Baobab Collective 5 days ago

Great theme! There were a few customisations I requested that were done quickly and exactly the way I wanted.

Bellisari's Gourmet Convenience 13 days ago

They are responsive and able to help us fix our problem the same day. Love the layout of the theme.

Méga Comptoirs Apr 20, 2022

Loft is a very flexible theme and it works very well for our business. I'd like to appreciate the developer team Trailblaze for GREAT client support by all means. Actively reach out when I just posted my question, and solved my question right on. Strongly recommended.

House.Boutique Mar 09, 2022

Upgraded our shop House.Boutique to LOFT and immediately received several alerts from Google Search Console warning of errors in theme code that unless fixed could negatively impact search coverage. LOFT developer said "would require quite a number of modifications outside the scope of our theme support". Conclusion 1) LOFT is critically flawed 2) Don’t expect any support 3) Expect to lose traffic

This theme is supported by Trailblaze Media

Have a question about this theme?

Release notes

Version 2.2.0 - May 11, 2022

Currency selector update.

Changed

  • Modified the current implementation of currency selection, with the newer, required Shopify updates.

Version 2.1.0 - January 26, 2022

We fixed a couple of bugs relating to the mobile drawer and how it performed on various mobile browsers, along with a small adjustment to the cart page's item image to ensure the picture uses the available space.

Added

  • Quickview has been re-added to the theme, and is controlled by the product.quickview.json template.
  • An option for hover text color has been been added to the Gallery button color.

Fixes and improvements

  • Adjusted mobile drawer to address losing scroll position bug
  • Adjusted Mobile drawer position to improve cross-browser support
  • Increased cart item image minimum width for mobile resolutions
  • Corrected the review rating display on the Featured Collection section

Stores using Loft

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $280 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.

More themes made for Visual storytelling

Kingdom theme

Galleria theme

Studio theme