Suggestions

      Try Try theme

      Matte

      $400 USD • 100%
      Try Try theme

      Matte

      $400 USD

      Part of Normcore • Refined aesthetics and flexible storytelling for beauty products.

      by eComX

      Skin Concern Filtering

      Skin type filtering and large catalog navigation for beauty retailers with 200+ SKUs — helps customers find the right product for their skin
      B2B Beauty Ordering

      B2B ordering, bulk buy, & wholesale tools built into a single storefront — serves D2C & wholesale beauty buyers without needing two stores

      B2B Beauty Ordering
      Tailored for Beauty & Wellness

      Natural, refined aesthetic with ingredient & brand storytelling sections — professional theme for wellness brands scaling to large catalogs

      Tailored for Beauty & Wellness

      Features

      Cart and checkout
      • Cart notes
      • In-store pickups
      • Quick buy
      • Sign in with Shop
      • Slide-out cart
      • Sticky cart

      Marketing and conversion
      • Trust badges
      • Stock counter
      • Right-to-left
      • Recommended products
      • Recently viewed
      • Quick view
      • Quick order list
      • Promo tiles
      • Promo popups
      • Promo banners
      • Product badges
      • Press coverage
      • In-menu promos
      • FAQ page
      • EU translations (EN, FR, IT, DE, ES)
      • Customizable contact form
      • Cross-selling
      • Countdown timer
      • Blogs
      • Quantity pricing Shopify Plus

      Merchandising
      • Usage information
      • Slideshow
      • Size chart
      • Shipping/delivery information
      • Product videos
      • Product tabs
      • Product options
      • Lookbooks
      • Ingredients or nutritional information
      • Image zoom
      • Image rollover
      • Image hotspot
      • Image galleries
      • High-resolution images
      • Color swatches
      • Before/after image slider
      • Animation
      • Combined listing Shopify Plus

      Product discovery
      • Back-to-top button
      • Breadcrumbs
      • Collection page navigation
      • Enhanced search
      • Infinite scroll
      • Mega menu
      • Product filtering and sorting
      • Recently viewed
      • Recommended products
      • Sticky header
      • Swatch filters

      Cart and checkout

      • Cart notes
      • In-store pickups
      • Quick buy
      • Sign in with Shop
      • Slide-out cart
      • Sticky cart

      Marketing and conversion

      • Trust badges
      • Stock counter
      • Right-to-left
      • Recommended products
      • Recently viewed
      • Quick view
      • Quick order list
      • Promo tiles
      • Promo popups
      • Promo banners
      • Product badges
      • Press coverage
      • In-menu promos
      • FAQ page
      • EU translations (EN, FR, IT, DE, ES)
      • Customizable contact form
      • Cross-selling
      • Countdown timer
      • Blogs
      • Quantity pricing Shopify Plus

      Merchandising

      • Usage information
      • Slideshow
      • Size chart
      • Shipping/delivery information
      • Product videos
      • Product tabs
      • Product options
      • Lookbooks
      • Ingredients or nutritional information
      • Image zoom
      • Image rollover
      • Image hotspot
      • Image galleries
      • High-resolution images
      • Color swatches
      • Before/after image slider
      • Animation
      • Combined listing Shopify Plus

      Product discovery

      • Back-to-top button
      • Breadcrumbs
      • Collection page navigation
      • Enhanced search
      • Infinite scroll
      • Mega menu
      • Product filtering and sorting
      • Recently viewed
      • Recommended products
      • Sticky header
      • Swatch filters

      Presets

      Normcore comes with 5 ready-made designs for your store, including Matte

      Theme screenshot that previews Matte
      Matte
      Theme screenshot that previews Normcore
      Normcore
      Theme screenshot that previews Subtle
      Subtle
      Theme screenshot that previews Elementary
      Elementary
      Theme screenshot that previews RAW
      RAW

      Stores using this theme

      Storefront screenshot for

      Storefront screenshot for

      Storefront screenshot for

      Storefront screenshot for

      Storefront screenshot for

      Reviews

      100% positive 30 reviews for all presets
      Positive reviews 100% 30
      Neutral reviews 0% 0
      Negative reviews 0% 0
      All reviews

      Knitato

      Leo was absolutely fantastic! He answered all of my questions patiently, resolved every issue I had with the Shopify theme, and went above and beyond to help. His support was fast, knowledgeable, and professional. Thank you, Leo, for the excellent service!

      EMIRADE

      This is the 8th key I've bought. Please give me a discount.

      Zenkai

      Great support, special thanks for Ryan

      Alpinhound

      This theme is great! It's like a Swiss army knife. I needed to step up to a theme that could handle large catalogs and Normcore delivered. Setup has been easy and the overall feel and speed of the theme has been superb. Haven't had to reach out for support, and I would say that's just another win.

      Designed by eComX

      Get support All themes

      Version 2.3.0

      • June 26, 2026

      This release introduces the Compact Product Bundle section, a parallax scroll effect across banner and media sections, several new content sections, header search with category filtering, navigation badges, and a full rebrand from SalesHunterThemes to eComX.

      View details All versions

      Theme documentation

      View details

      Designer contact details

      Ha Noi, VN

      hi@ecomx.co

      More themes for beauty

      View all
      Eurus

      Eurus

      $350
      99%
      Wonder

      Wonder

      $390
      99%
      Grasse

      Grasse

      $400
      94%
      Vogue

      Vogue

      $400
      91%
      Sleek

      Sleek

      $350
      100%
      Ceramide

      Ceramide

      $400
      99%
      Pristine

      Pristine

      $100
      96%
      Be Yours

      Be Yours

      $350
      98%
      Aura

      Aura

      $380
      99%
      Pahoa

      Pahoa

      $360
      97%
      Crafted for commerce

      The world’s best online stores use Shopify themes

      Future proof
      Regularly updated and always works with the newest Shopify features.
      Play before you pay
      Customize until you love it. Only pay when you publish.
      Blazing fast checkout
      Speed-tested so your customers check out in record time.
      Keep it forever
      One-time payment, lifetime license for your store. No expiration.

      Build fast and sell more
      with Shopify themes