Pipeline

A fashionable, feature rich theme designed for luxury brands

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Store locator
  • Color swatches
  • Quick view
  • Stock counter

See all features here

$300 USD

Unlimited free trial. Pay if you publish.

Includes support for:

  • EU translations (EN, FR, IT, DE, ES)
  • Store locator
  • Color swatches
  • Quick view
  • Stock counter

See all features here

Theme highlights

Subcollections and Filters

Pipeline gives you the tools you need to organize your catalog with subcollections and the new filtering tools from Online Store 2.0.

Sections Everywhere

Use drag-and-drop sections on every page, and take advantage of our pre-made starter templates to build about, team, and contact pages.

Made for Mobile

Commerce is mobile and so is Pipeline. Your customers will love the simplicity and cleanliness of our product pages and cart upsells.

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Pipeline comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

Online Store 2.0

The new standard in customizability and speed

Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Pipeline comes with flexible, well-designed blocks for images, products, video, quotes, and more.

Learn more about sections and blocks 
Preview of Online Store 2.0 enabled theme editor.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Blogs
  • Cross-selling
  • Customizable contact form
  • EU translations (EN, FR, IT, DE, ES)
  • FAQ page
  • In-menu promos
  • Product badges
  • Product reviews
  • Promo banners
  • Promo popups
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Trust badges

Merchandising

  • Animation
  • Color swatches
  • High-resolution images
  • Image galleries
  • Image hotspot
  • Image rollover
  • Image zoom
  • Lookbooks
  • Product options
  • Product tabs
  • Product videos
  • Shipping/delivery information
  • Size chart
  • Slideshow

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header

167 reviews

100% positive

  • 167 positive reviews
  • 0 neutral reviews
  • 0 negative reviews
Write a review
byMATTER™ Oct 19, 2022

I love this theme. Plus, the support team is amazing, always super fast to respond. Mark recently helped me, and Alex has also helped me before - life savers!

Good Juice Club Sep 07, 2022

Beautiful, intuitive, and effective for over a year and through a re-design. The support is absolutely top-notch!

Papier & Stift Aug 05, 2022

Great theme with a clear design. Support is excellent. Only one minor critic: the design possibilities for blog pages could be better (like adding product links), but maybe with version 6.3? ;-)

WEEDTOPIA Aug 03, 2022

***UPDATE*** I reached out to customer support and received the best support ever. GT not only did the migration for me.... They provided detailed video of the process and tips/directions for other migrating I may want to do. Have to say I was pleased with the response and the assistance I got. A1 customer service.

This theme is supported by Groupthought

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Release notes

Version 6.4.0 - November 11, 2022

Version 6.4.0 adds quick buy buttons. Now customers will be able to add products to the cart with one click, directly from the collection page.

Added

  • One-click quick-buy on the collection page
  • Options to use quick-view, quick-buy, or both

Changed

  • Better slideshow arrows — now the left and right arrows follow the mouse everywhere except links and buttons
  • Improves newsletter submission experience
  • Better load states for the quickview buttons

Version 6.3.0 - October 19, 2022

Version 6.3.0 adds quickview to the product card, a new shop the look design, and a fresh new look for the blog.

Added

  • Full width Shop the Look section added
  • New layouts for the product page, including mosaic images on desktop and new mobile sliders
  • Added mobile and desktop options to the header for separate menus, images, and products
  • All new blog layout with a powerful new featured article section
  • New layout options for images in the meganav
  • New footer design with an improved newsletter block
  • Added a section for displaying product cards next to a large image
  • Added a new product slider section and updated the product slider design across all sections
  • Redesigned the collection list template, creating new ways to show collections and products
  • Added an option to show the collection image in a meganav menu

Changed

  • Improved the design of the product card with an image slider and quickview
  • The product form was split into smaller blocks for better layout control
  • Typography sizing settings were expanded to cover more sections and blocks
  • Spacing controls for padding and section width were added to every section
  • Site width and grid padding settings were added at a global level
  • Improved the swatch experience on mobile product cards
  • Added block level content control to banner section and rich-text section

Version 6.2.2 - June 23, 2022

Version 6.2.2 is a minor release to add the Italian language as a translation option.

Added

  • Italian translations

Stores using Pipeline

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $300 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.