Perfect for Direct-to-Consumer focused brands with small catalogs.

$180 USD

Unlimited free trial. Pay if you publish.

82 reviews

85% positive

  • 70 positive reviews
  • 3 neutral reviews
  • 9 negative reviews
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Scadia Feb 03, 2020

This theme is not SEO friendly, the title tags are not the same as the ones you set up because this theme always ads the brand name at the end, also the H1 is set up to be the brand name by default so you will end up with 2 H1 on each page. *The "support" team has never solved any of my doubts or problems and their response is always: "go to storetasker" and hire an expert to solve any issue.

Yugen Smartwatches Nov 19, 2019

A HUGE RIPOFF. I've bought the Startup Theme and over the last month, any time I've had issues the support team says "it's out of our scope" and wants me to pay someone to fix the issues with their theme. The Startup Theme is just the Debut theme with a slider added to the main page. Do not buy anything from these guys. $180 for a garbage theme with lots of issues that they won't fix.

Hey Duvet Oct 14, 2019

Really nice clean theme with excellent customer service support.

Infratech Digital Jul 03, 2019

100% recommend this theme and the makers! Robert has been a massive help in getting big and little tweaks done. The theme has one of the most options in different sections I've seen so far. Thank you!!

This theme is supported by Pixel Union

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Stores using Startup

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What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $180 if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.

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