Theme highlights
Highlight your customer review
Startup’s highly customizable testimonials section will help build brand trust by putting your customers’ reviews front and center.
Makes small catalogs shine
Whether your store features a single product or a curated selection of goods, Startup’s design creates the perfect shopping experience.
Perfect for direct-to-consumer
With Startup, your customers will be able to learn about your brand and shop your products quickly and easily.
Online Store 2.0
The new standard in customizability and speed
Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Startup comes with flexible, well-designed blocks for images, products, video, quotes, and more.
This theme is great for
- Dropshippers
- Designed specifically for dropshippers
- Quick setup
- Theme setup steps are minimal to allow for quick launch
- Selling internationally
- Designed for stores that sell across regional boundaries
Cart and checkout
- Cart notes
- Quick buy
Marketing and conversion
- FAQ page
- Product reviews
- Promo banners
- Recommended products
Merchandising
- High-resolution images
- Product options
- Product tabs
- Product videos
- Slideshow
Product discovery
- Breadcrumbs
- Recommended products
- Sticky header
84 reviews
What impressed me the most is how fast the team provide the adequate support. That makes me feel free to focus on the content of my web shop rather than dealing with problems I am not familiar with!
I chose the startup theme because of its ease of use and speed with which I could get my website up and running. I love the OS 2.0 upgrade which makes all pages as customizable as the home page. It's literally drag-and-drop and changes take minutes. Customer service is responsive and gives you the exact solution you need. Thank you Corey for giving me the CSS tips to modify the look of my site!
Startup is a great theme for us. It does everything we need it to do and it runs very well with many of the apps that we use. More importantly though, the support from Pixel Union is always very responsive. Their devs are quick to resolve any issues or conflicts with other code that pop up from time to time, to make sure the site runs optimally.
The theme is nice I recommend it, overall I am happy with the result, it does not offer a lot of customization but it is nice and easy to work with. The support doesn't answer my question after 3 days, so you are basicaly alone. This is not OK for a 180$ theme.
This theme is supported by Pixel Union
Have a question about this theme?
Release notes
No release notes available for this theme.
Online Store 2.0
The new standard in customizability and speed
Use drag-and-drop sections and blocks to create custom pages throughout your store without special coding. Startup comes with flexible, well-designed blocks for images, products, video, quotes, and more.
This theme is great for
- Dropshippers
- Designed specifically for dropshippers
- Quick setup
- Theme setup steps are minimal to allow for quick launch
- Selling internationally
- Designed for stores that sell across regional boundaries
Cart and checkout
- Cart notes
- Quick buy
Marketing and conversion
- FAQ page
- Product reviews
- Promo banners
- Recommended products
Merchandising
- High-resolution images
- Product options
- Product tabs
- Product videos
- Slideshow
Product discovery
- Breadcrumbs
- Recommended products
- Sticky header
84 reviews
What impressed me the most is how fast the team provide the adequate support. That makes me feel free to focus on the content of my web shop rather than dealing with problems I am not familiar with!
I chose the startup theme because of its ease of use and speed with which I could get my website up and running. I love the OS 2.0 upgrade which makes all pages as customizable as the home page. It's literally drag-and-drop and changes take minutes. Customer service is responsive and gives you the exact solution you need. Thank you Corey for giving me the CSS tips to modify the look of my site!
Startup is a great theme for us. It does everything we need it to do and it runs very well with many of the apps that we use. More importantly though, the support from Pixel Union is always very responsive. Their devs are quick to resolve any issues or conflicts with other code that pop up from time to time, to make sure the site runs optimally.
The theme is nice I recommend it, overall I am happy with the result, it does not offer a lot of customization but it is nice and easy to work with. The support doesn't answer my question after 3 days, so you are basicaly alone. This is not OK for a 180$ theme.
This theme is supported by Pixel Union
Have a question about this theme?
Release notes
No release notes available for this theme.
Build with confidence — the Theme Store promise
What’s included with every theme on the Theme Store
Works with the latest Shopify features
Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.
Speed-tested and approved
Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.
Unlimited free trial
Try the theme for free with your own products, brand colors, and customizations. One-time payment of $220 if you publish the theme to your store.
Free high-resolution photos
Demo stores aren’t included, but you can get free stock photos from Shopify Burst.
Free theme updates
Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.
Non-expiring license for one store
Your payment entitles you to use the theme on a single store, and keep it as long as you like.
