Impulse

Flexible, fashionable, proven design with powerful promotions.

Great for

  • Clothing and accessories, Health and beauty, Sports and recreation
  • Any catalog size
  • High-volume stores, Physical stores, Visual storytelling

$180 USD

Unlimited free trial. Pay only if you publish.

Great for

  • Clothing and accessories, Health and beauty, Sports and recreation
  • Any catalog size
  • High-volume stores, Physical stores, Visual storytelling

Theme highlights

Powerful Promotions

Keep your customers shopping and maximize product awareness with our versatile homepage and collection page custom promotion designer.

Compete with the giants

Includes sections on products & pages, powerful sidebar filters, subcollections, engaging video, product page tabs, and a modern design.

App-free filtering

Help customers find what they want with custom filter tag groups — integrated directly into the theme and optimized for mobile ease of use.

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Cross-selling
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Customizable contact form
  • Blogs
  • Press coverage
  • Promo tiles
  • Promo popups
  • Promo banners
  • Product badges
  • FAQ page
  • Product reviews
  • Trust badges

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Slideshow
  • Lookbooks
  • Color swatches
  • Product options
  • Product tabs
  • Product videos
  • Size chart
  • Shipping/delivery information
  • Usage information
  • Animation

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Sticky header
  • Recently viewed
  • Recommended products

This theme is great for

High-volume stores
Designed for stores that process a large number of transactions in a given period
Physical stores
Designed for stores that do in-person selling
Visual storytelling
Designed to showcase images to support visual brand storytelling

Cart and checkout

  • Cart notes
  • In-store pickups
  • Quick buy
  • Slide-out cart

Marketing and conversion

  • Cross-selling
  • Quick view
  • Recently viewed
  • Recommended products
  • Stock counter
  • Store locator
  • Customizable contact form
  • Blogs
  • Press coverage
  • Promo tiles
  • Promo popups
  • Promo banners
  • Product badges
  • FAQ page
  • Product reviews
  • Trust badges

Merchandising

  • High-resolution images
  • Image galleries
  • Image rollover
  • Image zoom
  • Slideshow
  • Lookbooks
  • Color swatches
  • Product options
  • Product tabs
  • Product videos
  • Size chart
  • Shipping/delivery information
  • Usage information
  • Animation

Product discovery

  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Mega menu
  • Product filtering and sorting
  • Sticky header
  • Recently viewed
  • Recommended products

519 reviews

96% positive

  • 498 positive reviews
  • 8 neutral reviews
  • 13 negative reviews
Write a review
All The Bitter 1 day ago

My store is still in development, so this review is based off initial impressions and support. The store looks amazing so far, the navigation and cart UX is smooth and beautiful, and the support has been amazing. I had some issues that I couldn't figure out, and Kim answered them quickly and succinctly, with step-by-step directions that were easy to follow. Thank you!

Bling My Ride 1 day ago

This is a lovely theme with a variety of options inc product story sections, video hero etc Love their version updates that are rolled out on a regular basis. My only recommendation would be to have more people in the support team as it does take them around 2-3 days to get back to you and it can be a bit long when something is not quite working. They are very helpful though! Happy customer :)

MIYUSAKA 2 days ago

Phoebe has been very helpful so I could fix my problems very fast. Thank you :)

Calypso Boutique 3 days ago

Love the theme so much and the support is fantastic! I've used it for years and never had problems, always great and timely responses to my support needs! Thanks archetype!

This theme is supported by Archetype Themes

Have a question about this theme?

Stores using Impulse

Build with confidence — the Theme Store promise

What’s included with every theme on the Theme Store

Works with the latest Shopify features

Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.

Speed-tested and approved

Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.

Unlimited free trial

Try the theme for free with your own products, brand colors, and customizations. One-time payment of $180 only if you publish the theme to your store.

Free high-resolution photos

Demo stores aren’t included, but you can get free stock photos from Shopify Burst.

Free theme updates

Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.

Non-expiring license for one store

Your payment entitles you to use the theme on a single store, and keep it as long as you like.

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