Purevea

$280 USD

An editorial Shopify theme for beauty brands

by G5

Story-Driven Design

An editorial-first layout crafted for beauty and wellness brands that sell through trust, storytelling, and refined visual hierarchy.

Story-Driven Design
High-Trust Product Pages

Thoughtfully structured product pages that educate customers on benefits, usage, and ingredients, increasing confidence before purchase.

High-Trust Product Pages
Scalable Brand Design

A clean, consistent design system that scales from small collections to large catalogs without losing visual harmony.

Scalable Brand Design

Features

Cart and checkout

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Customer accounts and sign-in

  • Account menu

Marketing and conversion

  • Trust badges
  • Stock counter
  • Right-to-left
  • Recommended products
  • Recently viewed
  • Quick view
  • Quick order list
  • Promo tiles
  • Promo popups
  • Promo banners
  • Product badges
  • Press coverage
  • In-menu promos
  • FAQ page
  • EU translations (EN, FR, IT, DE, ES)
  • Customizable contact form
  • Cross-selling
  • Countdown timer
  • Blogs
  • Quantity pricing Shopify Plus

Merchandising

  • Usage information
  • Slideshow
  • Size chart
  • Shipping/delivery information
  • Product videos
  • Product tabs
  • Product options
  • Ingredients or nutritional information
  • Image zoom
  • Image rollover
  • Image hotspot
  • Image galleries
  • High-resolution images
  • Color swatches
  • Before/after image slider
  • Animation
  • Combined listing Shopify Plus

Product discovery

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

Cart and checkout

  • Cart notes
  • Gift wrapping
  • In-store pickups
  • Quick buy
  • Sign in with Shop
  • Slide-out cart
  • Sticky cart

Customer accounts and sign-in

  • Account menu

Marketing and conversion

  • Trust badges
  • Stock counter
  • Right-to-left
  • Recommended products
  • Recently viewed
  • Quick view
  • Quick order list
  • Promo tiles
  • Promo popups
  • Promo banners
  • Product badges
  • Press coverage
  • In-menu promos
  • FAQ page
  • EU translations (EN, FR, IT, DE, ES)
  • Customizable contact form
  • Cross-selling
  • Countdown timer
  • Blogs
  • Quantity pricing Shopify Plus

Merchandising

  • Usage information
  • Slideshow
  • Size chart
  • Shipping/delivery information
  • Product videos
  • Product tabs
  • Product options
  • Ingredients or nutritional information
  • Image zoom
  • Image rollover
  • Image hotspot
  • Image galleries
  • High-resolution images
  • Color swatches
  • Before/after image slider
  • Animation
  • Combined listing Shopify Plus

Product discovery

  • Back-to-top button
  • Breadcrumbs
  • Collection page navigation
  • Enhanced search
  • Infinite scroll
  • Mega menu
  • Product filtering and sorting
  • Recently viewed
  • Recommended products
  • Sticky header
  • Swatch filters

Presets

Purevea comes with 2 ready-made designs for your store

Theme screenshot that previews Purevea
Purevea
Theme screenshot that previews Wayward
Wayward

Stores using this theme

Reviews

100% positive 5 reviews for all presets
Positive reviews 100% 5
Neutral reviews 0% 0
Negative reviews 0% 0

LOVESKIN

Fantastic template, really easy to customise and most of what you need for a beautiful website is straight out of the box. Also great documentation to customise and support from team. Super happy I chose Purevea!

Elirénne

Purevea is literally great. Not only it's giving its users the ability and opportunity to customize the site as wanted, it also provides the tools to make what is once was an idea, a reality, and most importantly an exquisite one. Though I must say that besides having great options it has even better supporting team. Thank you everyone for helping me in each and every one of the steps.

GirlyGirl

Absolutely love the Purevea theme! It looks modern, elegant, and professional, with great customization options. The theme works smoothly on both desktop and mobile and showcases products beautifully. The support team is also very helpful and responsive. Highly recommended! ⭐⭐⭐⭐⭐

Smell.Luxe

Great Theme! For the price it is amazing!! Super modern and my store looks like a pro made it.

Version 2.4.2

• October 09, 2026

Added card layout, corner radius, and spacing options for empty cart recommendations, included missing listing preset templates, and resolved display bugs in Header editor mode and Cart Drawer recommendations.

Theme documentation

View details

Designer contact details

CT3A Apartment Building, Nghe An, 43106, VN

shopify-support@g5plus.net

More themes for beauty

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Future proof
Regularly updated and always works with the newest Shopify features.
Play before you pay
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Speed-tested so your customers check out in record time.
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One-time payment, lifetime license for your store. No expiration.

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