Launch
by Pixel Union
Release notes
Includes support for:
- Store locator
- Age verifier
- Sticky header
- Breadcrumbs
- See all features here
Unlimited free trial. Pay if you publish.









Eager to share your small or single product line with the world? This theme’s no-fuss design will help you launch a polished store quickly.
Launch features unique app-like tools that help boost pre-sales, launch kickstarter campaigns, and foster product and brand education.
Give customers the information they need by displaying technical specifications and product details in product pages and the homepage.
We love the look and feel of "Launch" and it is easy to manoeuvre and set things up, with many options. Really happy with the the customer support (thank you Byanca). Really good advice and clear instructions on what to do. We have really appreciated this.
Super happy with this theme. It's slick, modern and modular. We only sell a couple of products and it works fantastic to showcase them boldly on the home page, and then route into their respective product pages. The flexibility of the home page is what we have been the most impressed with, and it has accommodated our needs. Plus, the team is super responsive and helpful if you have any questions!
After spending a while researching best theme for my shop, Launch was chosen. Worked really well for me, support has been great. No complaints.
Good service, solve the problem of the external link for me.
Launch 8.1.0 introduces a Gift card recipient form and Follow on Shop button.
Launch 8.0.0 introduces Section groups, Predictive search, and a new theme setting to customize the "Continue shopping" link on the cart page.
We've added support for image focal points and renamed "Recommended products" to "Related products".
We love the look and feel of "Launch" and it is easy to manoeuvre and set things up, with many options. Really happy with the the customer support (thank you Byanca). Really good advice and clear instructions on what to do. We have really appreciated this.
Super happy with this theme. It's slick, modern and modular. We only sell a couple of products and it works fantastic to showcase them boldly on the home page, and then route into their respective product pages. The flexibility of the home page is what we have been the most impressed with, and it has accommodated our needs. Plus, the team is super responsive and helpful if you have any questions!
After spending a while researching best theme for my shop, Launch was chosen. Worked really well for me, support has been great. No complaints.
Good service, solve the problem of the external link for me.
Launch 8.1.0 introduces a Gift card recipient form and Follow on Shop button.
Launch 8.0.0 introduces Section groups, Predictive search, and a new theme setting to customize the "Continue shopping" link on the cart page.
We've added support for image focal points and renamed "Recommended products" to "Related products".
What’s included with every theme on the Theme Store
Themes on the Shopify Theme Store are guaranteed to stay up to date and work with Shopify’s ever-growing feature set.
Every theme in the Theme Store meets Shopify’s performance standards, ensuring a faster shopping experience for your buyers.
Try the theme for free with your own products, brand colors, and customizations. One-time payment of $240 if you publish the theme to your store.
Demo stores aren’t included, but you can get free stock photos from Shopify Burst.
Get the latest theme features and fixes from the Theme Store. You can redownload your purchase at any time.
Your payment entitles you to use the theme on a single store, and keep it as long as you like.